Big Brother goes Lacanian

What is the best thing to say to an audience when you’re a spy? Of course the correct answer is “I’m a spy”. Why on earth would you say you were a spy, when you are a spy, and therefore trying to keep your anonymity. At least, that is what the audience would think, or most likely the connection wouldn’t be made at all. Perfect.

What would you do if you were an Argentinian Minister of Economy when you were in the government palace in Buenos Aires, protestors outside wanted to tear your head off for screwing things right up, and you wanted to get out?

Slavoj Zizek reminds us:

A supreme case of such a comedy occurred in December 2001 in Buenos Aires, when Argentinians took to the streets to protest against the current government, and especially against Domingo Cavallo, the Minister of Economy. When the crowd gathered around Cavallo’s building, threatening to storm it, he escaped wearing a mask of himself (sold in disguise shops so that people could mock him by wearing his mask). It thus seems that at least Cavallo did learn something from the widely spread Lacanian movement in Argentina—the fact that a thing is its own best mask.

Big Brother has also learnt that the thing is its own best mask, with the contestant who dressed as a mole, while simultaneously trying to convince other housemates that he wasn’t a mole. And he succeeded. Instead the other housemates voted Yvette, the medical student, who now thinks everyone hates her.

This was the first I watched of this series, I think I’ve got all the nuances down. Big Brother is Lacanian.


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